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NZ crypto retailer
Pay It Now is a New Zealand-built crypto retailer and digital wallet app. Sell crypto from your PIN app wallet and receive NZD by bank transfer, with local support and a straightforward payout flow for Kiwis cashing out.
Deep global markets
Binance is the world's largest crypto exchange by volume. Note: Binance does not support direct NZD bank withdrawals in New Zealand. To cash out via Binance you'll need to use Binance P2P, selling directly to another user who transfers NZD to your bank account. It works, but Pay It Now is the simpler off-ramp for most Kiwis.
Peer-to-peer
The NZ P2P Crypto Marketplace connects Kiwis selling crypto peer-to-peer for cash only. Bank transfers are banned on the platform - release coins only once you have counted cash in hand at a face-to-face meet. No retailer in the middle. Only for experienced users: verify every trade independently and treat all unsolicited DMs as scams.
Retailers are the simplest way to sell crypto in NZ. You send coins from your wallet, receive NZD by bank transfer, and deal with local support if something goes wrong - no negotiating with strangers, no exchange P2P escrow. Fees are built into the rate, typically 0.5-2.5%. The tradeoff is a slightly wider spread than selling on an exchange yourself.
Pay It NowExchanges give you access to live markets - useful if you trade actively or want tighter spreads on larger sales. In New Zealand, Binance does not pay NZD straight to your bank; cashing out usually means Binance P2P or moving funds elsewhere first. Fine for experienced sellers; not the simplest off-ramp for a one-off sale.
BinanceSell directly to another Kiwi for cash at a face-to-face meet - bank transfers are banned on the marketplace. No retailer in the middle, no exchange order book. CNZ runs the NZ P2P Marketplace for those who want to trade on their own terms. Scams are common; only use this if you know how to verify cash in hand and protect yourself.
P2P MarketplaceNZ retailers like Pay It Now pay NZD straight to your bank. Binance cash-out usually means Binance P2P to a bank account. The NZ P2P Marketplace is cash-only - bank transfers are banned there. Know which path you are using before you move coins.
Trades are cash-only and bank transfers are banned. Count the cash in person before you release coins. Anyone pushing a bank transfer is breaking marketplace rules and may be scamming you.
Check completion rate, account age, and feedback. Walk away from pressure, urgency, or off-platform chat.
When sending crypto to an exchange or buyer wallet, start small and confirm it arrived. Transfers are irreversible.
Copy-paste wallet and memo/tag fields. Confirm the first and last characters after pasting. Clipboard malware that swaps addresses is real.
Strong unique passwords plus authenticator app 2FA on your exchange, retailer, and email. SMS-only 2FA is weaker.
IRD treats most crypto disposals as taxable events. Selling is not invisible to the tax system.
IRD Crypto Tax GuideDate, amount, platform, NZD received, and fees. You will need this if IRD asks or you file a return.
Spread, network fees, and payout fees matter. A low trading fee can still be an expensive off-ramp.
Even fast platforms can take hours for NZD to land. Weekends and public holidays slow things further.
You wouldn't tell strangers you keep cash at home. How much crypto you sold is nobody's business.
Phishing sites impersonating NZ crypto platforms are common. Check the address bar before logging in or sending funds.
CNZ Scams GuideYes. Kiwis can sell Bitcoin, Ethereum, and other crypto through NZ retailers and exchanges. This page covers Pay It Now, Binance, and the NZ P2P marketplace - pick the off-ramp that fits how you hold your coins.
Exchanges like Binance typically offer tighter spreads than retailers, but cashing out to NZD adds steps for Kiwis. Retailers like Pay It Now have slightly wider spreads but pay NZD straight to your bank with no extra steps. For most one-off sales, the difference is small - compare the total cost including network and payout fees, not just the trading fee.
On any regulated NZ platform, yes. AML law requires identity verification before you can sell through services like Pay It Now or Binance. P2P trades still carry their own risk - verification on the platform does not replace checking who you are dealing with.
Many people go from verified account to NZD in their bank within a day on a local retailer. Account verification is usually the slowest step. On the NZ P2P Marketplace, deals are cash-only face-to-face - bank transfers are banned - so timing depends on finding a buyer and meeting in person, not bank clearance.
IRD treats crypto as property. Selling for NZD is typically a taxable disposal. Know your obligations before you cash out, especially if you trade often. IRD guidance →